Alloy is a Fraud Prevention & Risk Signals company founded in 2015 and based in New York, United States. It has raised $211M in total funding, most recently a Series C (extension) in 2022 at a $1.6B valuation.
| Date | Stage | Amount | Valuation | Lead investors |
|---|---|---|---|---|
| Sep 1, 2022 | Series C extension | $52M | $1.6B | Lightspeed Venture Partners, Avenir Growth Capital |
| Sep 15, 2021 | Series C | $100M |
| $1.4B |
| Lightspeed Venture Partners |
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An orchestration layer that connects banks and fintechs to dozens of identity, fraud, AML, and credit data vendors through a single API and applies configurable rules to make automated onboarding decisions. Instead of integrating each data source separately, customers route applicants through Alloy, which queries the relevant providers, normalizes results, and returns approve, deny, or review outcomes. Risk and compliance teams use the no-code rule builder to tune policies, run experiments, and manage manual review without engineering involvement.
A monitoring product that extends Alloy's decisioning beyond onboarding to continuous risk signals across the customer lifecycle, including transaction monitoring and ongoing fraud and AML checks. It re-evaluates customers and activity against rules and connected data sources to catch emerging fraud, suspicious transactions, and compliance triggers after an account is opened. Financial institutions use it to generate alerts, manage cases, and maintain a unified view of identity and risk decisions over time rather than only at account creation.
34 patents on file, but none with both an extractable figure and an abstract on Google Patents yet.
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