Robert Falck
Robert Falck was director of manufacturing engineering assembly at Volvo GTO Powertrain when he decided the incumbents would never lead the transition away from diesel. Watching automated electric vehicles move material inside factories, he concluded the same combination — electric drive plus autonomy — could transform road freight, but that truck makers were too invested in combustion to pursue it. He left Volvo and founded Einride in Stockholm in July 2016 with Filip Lilja and Linnéa Kornehed. As CEO, Falck unveiled the T-pod — a cab-less, all-electric autonomous freight vehicle — at Almedalen Week in July 2017, put the first cab-less electric truck on a public road, and grew Einride into a freight-mobility company operating electric and autonomous fleets across Europe and North America, raising over $700 million in equity and debt. In May 2025 he stepped down as CEO, handing the role to CFO Roozbeh Charli, and became Executive Chairman, where he focuses on long-term strategy, technology innovation and preparing the company for a public listing.