Eat Just vs Impossible Foods

Eat Just makes JUST Egg, a mung-bean-based liquid egg substitute that leads the U.S. plant-based egg category, and runs GOOD Meat, a cultivated-meat division that was first to market with cell-based chicken.

Impossible Foods makes plant-based beef, chicken, sausage and other meat analogues built around its soy-leghemoglobin 'heme' ingredient, sold across U.S. retail and foodservice.