Snap

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  Agentic Lens Studio Tools Are HERE! 🚀

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  Inside the CLAD Framework for Lens Studio

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  Lens Tips & Tricks: Style, Face, and Garment Generation

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• Snapchat

  Snapchat is a visual messaging app that empowers people to express themselves, live in the moment, and connect with friends, family, and the world. Users share photos, videos, and messages that disappear after viewing, with zero pressure to be popular, perfect, or perform. The app reaches over 800 million monthly active users globally and serves as the foundation of Snap's social platform, featuring Stories, Maps, and integrated augmented reality Lenses for self-expression and discovery.

• Lens Studio

  Lens Studio is Snap's augmented reality development platform empowering creators worldwide to build and share immersive AR experiences. Creators can develop viral selfie Lenses, shoppable try-on experiences, and interactive applications using no-code or low-code tools powered by generative AI. The platform integrates seamlessly with Snapchat, Spectacles, web, and mobile apps, with over 4 million Lenses created and billions of daily engagements across shopping, entertainment, education, and gaming.

• Spectacles (5th Generation)

  Spectacles are standalone AR glasses (5th generation released in 2024) that redefine how people interact with computing in the real world. Featuring a 46-degree stereo display, adjustable tint, hand tracking, voice controls, and Snap OS, they enable users to experience immersive AR Lenses while maintaining full awareness of their surroundings. Weighing just 226 grams, Spectacles are designed for developers and will launch as consumer 'Specs' in 2026, bridging the gap between digital and physical experiences.

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